Rounding Up Visitors
Getting your visitors to a chapter meeting is easier than you might think. Every team has an enormous commercial value for visitors: personal introductions to 25-40 professional businesspeople at the same time! And all is done in the first 15 minutes of the agenda, the Open Networking part of the meeting.
Challenge your chapter to bring visitors every week by reminding them that they will weekly make more money and save loads of time. When deciding what type of visitors match your chapter best, consider these ideas:
Ask the 10-minute speaker whom they want in the room.
Use one-on-one meetings to gauge the top three most wanted business categories.
Start by inviting those with whom you are closest. They all have interesting jobs, and they all want to save time and make new contacts for themselves.
Once you have identified whom you want to ask, use these tips to make sure they attend a BNI chapter meeting:
Don’t invite them to a BNI meeting. Invite them to meet your best business contacts, 25-40 at the same time.
Give them the commercial values: personal introduction, everyone wants to meet them, and everyone will want their business card.
Don’t push them about membership. The meeting will sell BNI to the right persons; you don’t have to.
Increasing the amount of visitors will not only save you and your visitors time and give you all more business, it will also grow your chapter.